A unique psychobiotic solution for mental wellness

With the patented Bifidobacterium longum 1714™ strain, (ProbioBrain™) the first and only solution clinically studied to address the multifaceted and interconnected dimensions of mental wellness.
Learn how you can help people harness the incredible power of the Gut-Brain Axis.

“Ultimately, there is no health without mental health” 1

Industry insights show that people want natural, clinically studied solutions to help manage daily demands on their mental and emotional wellness.


Mental wellness is the #1 health concern2 for Global consumers


of consumers associate probiotics with Brain Health3


The Brain Health supplements market is valued at $34bn by 2030, growing at 5-6% CAGR4

Psychobiotics are here: it's a new era

The Brain Health supplement have emerged as one of the fastest growing categories within the global dietary supplement market.
As a result, the research on Brain Health is booming – recent discoveries involving bi-directional connections between our Gut and our Brain have opened new fields of possibilities and huge interest among both consumers and healthcare professionals.
A new generation of probiotics have emerged, targeting specifically the gut-brain axis: Psychobiotics.


Key benefits statements5 based on B. longum 1714™ strain in ProbioBrain™

  • Helps manage the psychological and physiological response to everyday stress
  • Improves the quality of night’s sleep and reduces daytime fatigue
  • Enhances energy and vitality levels to boost productivity
  • Helps balance emotions and supports social functioning
  • Reduces feelings of low mood6

The gold-standard science and versatile options behind ProbioBrain™ enable our customers to deliver solutions that help people and stand out in the marketplace.

A "double strike" unique mode of action

Bifidobacterium longum 1714™ strain was first isolated from a mucosal biopsy sample taken from the colon of a healthy human.
Being isolated from the mucosal surface already tells us key information about this strain:
o naturally occurring;
o normal bacterial resident of the healthy human GI tract
o functionality within the complex GI tract
The "Double-strike” mode of action of Bifidobacterium longum 1714™ involves the complex interaction between immune system, stress and tryptophan metabolism, which are uniquely connected in our body’s physiology.


  1. Dr Tedros Adhanom Ghebreyesus, Director-General, World Health Organization

  2. Euromonitor: Voice of the Consumer - Definition of Health (2022)

  3. Lumina intelligence, The Gut-Brain Axis Opportunity in 25 countries, 2022)

  4. Frost and Sullivan - NZ Proprietary study. (2023)

  5. Stress (Published Data) - 25251188 Pre-clinical behavior, 25794930 Pre-clinical behavior, 27801892 - healthy adults (male), 30998517 - healthy adults, 34589719 - healthy adults / Sleep (Clinical Trial Complete – Manuscript Submitted): Identifier: NCT04167475 – healthy adults with self-reported poor sleep / Mood (Recruitment Complete) - Identifier: NCT04925440 –healthy adults but with self-reported symptoms of low mood/depression with mild-moderate severity.

  6. Low mood study made with 10b CFU

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